PLUM ORGANICS
JSA was contracted with Plum Organics, a leading national baby food brand, to reignite the brand’s social media presence on Instagram, Twitter, Pinterest, TikTok and Facebook; all social channels where new parents frequent—in a category with high turnover as parents age out of interest.
JSA created all content, implemented a strategy that was cohesive with larger 360 brand activations, along with community management, web development, custom photography, partner collaborations, posting, listening, monitoring, reporting, and follower acquisition
We continue to help Plum Organics with their new ambassador program which includes sourcing partners, sending out custom swag packages, constant communication, and relationship management—and of course, finding very, very squishy, messy, hardly-behaving, adorable talent (aka babies and toddlers).
