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Trend Watch

Trends in marketing & advertising, new technology, big ideas

Yelp Wi-Fi
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Wi-Fi With a Little Yelp From My Friends

Posted: September 15, 2017 by Angela Corbett

Yes, ladies and gentlemen, we’ve entered the era of Social Wi-Fi. Yelp’s newest feature is a sort of Wi-Fi Marketing platform that gives your customers free Wi-Fi in exchange for…

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swag
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Who the Eff is Jeffrey Scott? And the Power of Swag

Posted: September 1, 2017 by Angela Corbett

The first time I engaged with my future employer, it was really more of a confrontation. This may come as a shock to you all but, I’m not a “cool”…

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vine
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I Heard it through the Vine App: The Rise of Six Second Ads

Posted: August 25, 2017 by Angela Corbett

Remember Vine? Of course you do. And even if you don’t, you probably still have Vine quotes embedded into your daily lexicon. Though the app, which users utilized to create…

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Shadowban: Avoiding the new Instagram Ban
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Will the Real Brand Please Stand Up? How to Stand Out on Instagram & Avoid Their New Ban

Posted: August 11, 2017 by Angela Corbett

Instagram – it’s the cool kids’ table of the internet. Only the prettiest and most popular people (or brands) thrive on the platform, and the trends come and go fast…

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Chatbots
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Trend Watch: Introducing Facebook Messenger Ads

Posted: August 4, 2017 by Angela Corbett

It’s the first rule of customer service: greet the customer as soon as they step foot through your door. On the Internet, of course, that’s a little harder to achieve….

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